One of the areas that Maxxiuum Communication has a passion for is in the area of Personal Branding. This is the process of developing a unique awareness around your name or your career. You use this branding to express and communicate your skills, personality, and values. We all can be a unique brand and cultivate our power to stand out and be unique. To make that brand recognisable, it is important that it has a plan of implementation and that the public are aware of what the brand is and what it stands for. Our job in Maxxiuum is to help create the intellectual property (IP) for you of your brand. There is no doubt that creating a personal brand can be a daunting task. One of the easiest ways to get lost in the process is to not know where to start. Even one of the most famous brands in the world Oprah Winfrey began by going through several style iterations on a small local show before defining her voice into one of the most influential personal brands in the world.

If you are in business or starting out with your own business, a personal brand is a necessity in the era of today . A personal brand is for (almost) everyone. So here are 10 golden rules for creating an engaging, unique, and inviting personal brand.

  1. Have a focus
  2. Be genuine
  3. Tell a story
  4. Be consistent
  5. Be ready to fail
  6. Create a positive impact
  7. Follow a successful example
  8. Live your brand
  9. Let other people tell your story.
  10. Leave a legacy.

At Maxxiuum Communications, our job is to advise, guide and implement a plan that can create your personal brand which is a lifelong project that constantly evolves and changes. Building a personal brand is much bigger than building a business. Even the experts who build or enhance the biggest brands in the business know that there are no hard-set rules for creating a personal brand. But these general steps listed above help provide first steps, especially if you’re starting a new brand or rebranding. Creating the right personal brand will not only help you be known in your field and consistently land work but it could be the difference between “Who are you?” and “Thank you for being here” in your career.  Talk to us today and let us create the brand of you….